A Gift with Purpose
Dec 05, 2011 12:40PM
By Beth Davis
For many, holidays are a time that give gifts that matter—something that has purpose, is inspirational and might even change the world. Seem impossible? Rhonda Wundrum certainly doesn’t think so.
As the founder of Planet Soul, Wundrum—and her team—are on a mission to unify the world through kindness, respect, and service rooted in the powerful belief that we are one. The company offers products—including wristbands, pendants, cuffs, hats, t-shirts and more—emblazoned with the words UNIFY or WE ARE ONE to remind wearers of that mission. Therefore, not only are the items “super cool,” they have a supreme purpose.
“One of the things I love about our mission to unify the world is how simple it is,” says Wundrum. “It doesn’t take a lot of money, time or effort. The simplicity of a smile, a kind word, allowing a driver to cut in in front of you, a genuine compliment—all of these small acts have the ability to change someone’s world in the moment they occur. Plus, it creates a ripple effect.
By committing to these small acts Wundrum believes we can change the world. And, by giving a friend or loved one a cuff or a pendant, we are starting the wheels of change in motion. A portion of the proceeds from product sales goes to a charitable organization each quarter—making it a win-win for everyone.
Dedicated to spreading its message, the company envisions seeing the UNIFY symbol everywhere. They’ve already received the support of area businesses that display the symbol as a way of showing patrons that they too are committed to acting with kindness, respect, and service toward its customers.
“It’s important for all of us to remember that in the grand scheme of things, we are family,” says Wundrum. “We need to wake up to one another and realize how little things can make such a big difference. If we all did, imagine what an incredible world this could be.”